Briefly
Client
Private company (part of the Volkswagen Group)
Industry
Automotive
Service
Project
Large-Scale SI for Porsche new car models launch in Singapore
Challenge
Coordinating a large interpreter team across 3 venues over 14 days
About the client
Porsche
Porsche is a German luxury car manufacturer renowned for high-performance sports cars, SUVs, and sedans. It regularly appears on global “most admired” and “best employer” lists, employing around 37,000+ people worldwide.


The project
Regarded as the largest conference interpretation event in the region in 2024:
Event: New car models launch
Location: Singapore
Service: Simultaneous interpretation.
32 interpreters
14 days
12 language pairs
3 venues
9 months of planning
Event: New car models launch
Location: Singapore
Service: Simultaneous interpretation.
32 interpreters
14 days
12 language pairs
3 venues
9 months of planning
The challenge
Coordinating 32 interpreters from different countries, booking accommodations, and ensuring smooth SI across 12 language pairs over 14 days was a logistical challenge. The event required extensive pre-planning, spanning nine months to ensure successful execution.


The outcome
All 12 language pairs were covered across three venues for 14 consecutive days. Maven handled every interpreter's travel and accommodation, and Porsche praised the interpreters' professionalism and the logistics.
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